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Trusted by 150+ agencies
Trusted by 150+ agencies
Frequently Asked Questions
Find answers to common questions about our services, processes, and support.
What are the channels Ekkow has access to?
Ekkow works with B2C channels like MSN, Yahoo News, Smartnews, Newsbreak, AOL, as well as B2B ones like Moody's, Proquest... to name a few. Our teams are always on the lookout for new distribution channels, AI and enterprises ecosystems to bring incremental value to our publishers' content.
As a publisher, how do I deliver my content to Ekkow?
The most common practice is to receive a full-text RSS 2.0 feed from the publisher, and our proprietary delivery system does the rest. All we need for you is to provide us your full-text RSS feed.
Is my content safe?
Yes, we take utmost care in processing, storing and sharing your content. Our data handling policy is in line with industry standard authentication and encryption practices.
Will getting on external channels hurt my own domain traffic and SEO?
In practice, the impact on owned traffic and SEO is minimal and often incremental. Most premium platforms use no-follow attributes, controlled indexing, or structured attribution frameworks that preserve the publisher’s original source and authority. More importantly, these environments function as complementary distribution ecosystems rather than substitutes for owned platforms. They reach audiences that do not heavily overlap with direct or search traffic, creating incremental visibility and monetization opportunities without undermining your primary domain.